Overview

The Creator & Fandom team is redefining how Microsoft’s commercial brands connect with audiences by showcasing authentic, employee-generated content (EGC). We are seeking a dynamic, technically fluent Senior Content Creator - Employee-Generated Content to co-create compelling video content with key product employees. This role blends social media research, platform fluency, and hands-on content creation to help Microsoft show up in more human, resonant ways across social channels. As an Employee Generated Content Specialist, you will actively collaborate with technical employees to script, produce, capture, and edit video content that highlights their expertise and personal brand. You’ll develop and execute strategies to build key employees’ presence, foster trusted relationships, and scale EGC personas across platforms. Ideal candidates are passionate storytellers with a strong grasp of technical topics, creative instincts, and a bias for collaboration. You thrive in fast-paced environments, are energized by emerging trends, and are confident presenting to senior stakeholders.

Responsibilities

Actively co-create video content with key product employees, from ideation to final edit.
Develop and execute content strategies to build and amplify employees’ personal presence on social platforms.
Build trusted relationships with technical employees to scale EGC personas and drive authentic engagement.
Script, produce, capture, and edit video content tailored for various social channels (e.g., TikTok, Instagram, YouTube, LinkedIn).
Conduct social media research to identify trends, audience behaviors, and creative opportunities.
Ensure content aligns with Microsoft’s brand voice and resonates with commercial audiences.
Collaborate with marketing, product, and creative teams to integrate EGC into broader campaigns.
Monitor platform innovations and competitor activity, translating insights into actionable recommendations.
Present content strategies and performance insights to senior stakeholders.
Drive internal alignment through storytelling, stakeholder education, and regular sharing of best practices.

Qualifications

Required/minimum qualifications

Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
3+ years of experience in content creation, social media strategy, or video production OR equivalent experience.
3+ years experience within create, script, produce, and edit video content, ideally with/for technical audiences.
3+ years experieince managing social channels and building personal brands in a corporate or agency setting.
3+ years of experince with technical topics and ability to translate complex concepts into engaging content.

Additional or preferred qualifications

Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience.
5+ years of experience collaborating with technical employees or subject matter experts.
3+ years of experience of social media platforms, trends, and audience engagement strategies.
5+ years of experience storytelling, writing, and presentation skills. Ability to manage multiple projects and stakeholders in a fast-paced environment.

#EandEJobs

Integrated Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.